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Adobe launch 2/2: Tinas new Tag Manager features

Adobe launch 2/2: Tinas new Tag Manager features

In our previous blogpost [link], Tina the Digital Library Clerk moved her village library from Adobe Dynamic Tag Manager (DTM)...
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Adobe launch 2/2: Tertun uuden Tag Manager järjestelmän ominaisuudet

Adobe launch 2/2: Tertun uuden Tag Manager järjestelmän ominaisuudet

Viime blogissa (linkki) digitaalisen kyläkirjaston virkailija Terttu teki muuttoa Adobe Dynamic Tag Manager (DTM) -järjestelmästä uudempaan Adobe Launchiin. Seuraavaksi Terttu...
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How to get rid of the mega-blast burgers – small portions are easier to swallow

How to get rid of the mega-blast burgers – small portions are easier to swallow

Oversized portions are hard to swallow, even in email marketing I recently worked in a development team where we used...
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The journey is the reward – or is it?

The journey is the reward – or is it?

You see lot of consultants preaching about the virtues of customer journey mapping – almost like customer journeys are the raison d’être...
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How to choose the right B2B marketing automation tactic?

How to choose the right B2B marketing automation tactic?

  If you were to start with marketing automation, what would you do first? Okay, you definitely need a tool...
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Finnish Avaus Marketing Innovations Establishes Tech Centre in Poland

Finnish Avaus Marketing Innovations Establishes Tech Centre in Poland

Avaus Marketing Innovations Oy launches a Technology Centre in Gdansk, Poland. The fast growing Avaus is looking for new recruits,...
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B2B Marketing Automation: 3 Excellent Use Cases You Didn’t Think of Yet

B2B Marketing Automation: 3 Excellent Use Cases You Didn’t Think of Yet

Chances are, if you are reading this, you are either using or intending to use marketing automation software. You might...
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