Blog

11 tips for Adobe Campaign & Marketo Engage: are you using the full potential?

Being in marketing, you are well aware that the MarTech landscape is moving and changing faster than we can barely keep...

Improving customer loyalty – steps to successful loyalty programs

Customer loyalty programs often spark debates among marketers and business leaders. Are they worth the investment, or are they just another...

9 ways to maximize Voyado for better customer experience and engagement

In the world of customer relationship management (CRM) and marketing automation, Voyado stands out as a powerful tool and customer experience...

10 steps to get more out of your Salesforce Marketing Cloud

As a marketer, you know the pressure to deliver big results with limited resources. Salesforce Marketing Cloud (SFMC) is a powerful...

8 keys to get more out of your MarTech

If you’re in charge of marketing, sales or service in your organization you can really make a difference by increasing the...

6 areas where AI can 10x your marketing productivity

The business world is not what it used to be, it is a world driven by data. What this means for...

Personalization at Scale: Content Automation

This article presents a summary and the main takeaways from a breakfast event at our Helsinki office. Are you also feeling...

Avaus strengthens DACH leadership with appointment of Christian Sonntag as partner

Munich, March 21, 2024 Avaus, a leader in data, automation, and AI across the Nordics, proudly announces Christian Sonntag as its...

Avaus and Voyado announce partnership

Avaus is excited to announce a new strategic partnership with Voyado, a leading customer experience platform provider in the Nordics. While...

Key takeaways from AI: Beyond the Hype – Avaus Expert Talks 2024

Confused about AI? You're not alone! Within this year’s theme of “AI: Beyond the Hype”, Avaus Expert Talks 2024 offered practical...

Avaus, winner of Agency of the Year 2024 in Digital Transformation

In 2022, we secured second place. This year, we proudly sailed up to the top spot and won in the category...

Avaus appoints Claes Kaarni as the new Country Manager for Finland

Claes Kaarni, Country Manager Finland. Avaus, a leading consultancy focused on customer data and AI, is pleased to announce...

A CMO’s guide to navigating 2024: 3 critical areas to cover

Being a CMO has never been more challenging. With rapid changes and increasing pressures, many CMOs might feel overwhelmed, even fearful,...

AI: Beyond the Hype – a pioneering hybrid event in Stockholm 2024

The Sales Conference and Avaus Expert Talks join forces and present 'AI: Beyond the Hype' – a pioneering hybrid event in...

6 common misunderstandings about composable CDPs

Composable CDPs are often subject to misconceptions. Let's debunk some of the misunderstandings about what they are and not.

4 steps that helped Viking Line speed up their data-driven journey

Looking to become data-driven? It can be challenging without a clear roadmap! Read about the 4 proven methods that helped Viking...

Avaus announces the renewal of ISO 27001 Certification

During August 2023, Avaus renewed it ISO 27001 Certification, highlighting unwavering privacy and security commitment.

How to talk to AI? 10 prompting techniques to level up your career

Level up your career with 10 prompting techniques to master Generative AI and elevate your conversations for text and image generation.

How to Discuss Your Data-Driven Transformation With Your CFO: A Practical Guide

Master the art of persuading your CFO with insights on how to answer their question and present data-driven transformation strategies.

7 Things You Need to Know About Generative AI – A Practical Guide for Business Leaders

Generative AI for business leaders: unleash the full potential of Artificial Intelligence in Marketing, Sales & Service with this practical guide.

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