Avaus Cookbook: AI in Marketing and Sales
Being data-driven promises the ability to use your organisation’s data and improve outcomes with the help of digitalised tools and methods.To help out fellow practitioners and business decision-makers alike, we at Avaus have collected a set of 50 recipes to help you take the first steps to becoming increasingly data-driven.Download the Cookbook
Webinars: Marketing Efficiency
Agenda 2020: Restructuring marketing for efficiency
In this webinar you will learn about 4 pillars for managing in a recession, and each is described in detail via three concrete initiatives that will provide tangible and substantial business results for your organisation in the year 2020 and beyond.
Expert Panel on Covid-19 – Short term recommendations
– How to make both short and medium term plans, right now
– How to optimise ROI for 2020 by doing more with less
– How to utilise the momentum and lead the fast-forwarded digitalisation process in the year(s) to come
Nordic CMO survey – Covid-19 impact
A new Nordic CMO survey by IAB in Sweden and Finland, Avaus and ASML (Data & Marketing Association Finland) reveals what exactly is happening for marketing in COVID-19 crisis.