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5 practical applications of AI


Webinar – Avaus

In this 60-minute webinar, you’ll get to hear about 5 real use cases and examples of practical applications of AI and generative AI in marketing, sales or service. The context is larger companies both in B2B and B2C.

This is for you if: 

  • You are tired of the AI hype that increases your FOMO.
  • You are starting your AI journey and want to take the next step.
  • You want to understand how companies successfully have implemented AI and the best practices around it.


Watch the recording below.


Event Details

29 November, 12:00-13:00 CET



  1. 3 recommendations for the CMO/CDO
  2. 5 practical applications of AI
  3. And how to get started

Watch the recording

During the webinar you will:

  • Be introduced to these five practical examples
    1. How you could use a company-specific ChatGPT
    2. How to generate new content utilizing AI
    3. How to train a Machine Learning model for predicting a customer purchase (Retail)
    4. How to train a Machine Learning model for lead scoring (B2B)
    5. How AI can help you in business reporting
  • Discover why technical development is no longer a bottleneck.


About Avaus

Avaus is an independent consultancy focused on customer data and AI. With 130+ experts present in five markets, Avaus helps its clients drive efficiency and growth using data and automation in marketing, sales and customer service. Avaus’ offices are in Stockholm, Helsinki, Munich, Gdansk and Milan.



Johanna Andrén, Avaus – speaker


Head of Growth

Didrik Helsing, Head of Data & Analytics


Head of Data & Analytics

Eric Hörberg, Data Science Competence Development Lead


Data Science Competence Dev. Lead

Oscar Jäderberg, Senior Solutions Architect


Senior Solutions Architect

Alex Bonell, Activation Consultant


Activation Consultant



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