Skip to content

Generative AI

Avaus’ approach to help your organization move forward


What is Generative AI?

Generative AI is a branch of machine learning models able to generate data similar to the data on which they were trained.

It is typically used in creative settings (e.g. for artwork, music or writing) but also in other areas (e.g. computer programming).

The expansion of generative AI is fueled by powerful foundational models such as ChatGPT, DALL-E and Midjourney.

Questions for data-driven business leaders

As generative technology is becoming more mainstream, leaders that look to use it need to be able to identify and capture the potential while also addressing important ethical and compliance-related considerations.

This includes answering questions such as:

  • In which areas of our organization would it be valuable and suitable to apply Gen AI?
  • What is the business potential of doing so?
  • What is our plan for capturing the value?
  • How to manage ethics-, data privacy-, security- and compliance-related considerations?
  • How to prepare your people for an AI-driven future?

Plan for getting started with Generative AI