What is
Pathfinder?
A light-touch monthly retainer to guide you and your organization into the data and AI-driven future.
- Tailored support from dedicated senior experts
- Technical, data and AI specialists as needed
- Agreed deliverables each month (based on your need)
Pathfinder
helps you
- Set a direction and create a long-term roadmap
- Prepare your organization and build forward momentum
- Identify quick wins and easy fixes to act on in the short term
- Set requirements for fixing the basics in data and tech
Example deliverables
Light effort but solid outputs based on using our extensive library of assets developed from 1200+ projects in the last 15 years.
- Opportunity audits related to MarTech, Data, Content and Media
- Value potential quantification: How much potential do you have?
- Gen AI opportunity mapping: How should you make use of Gen AI?
- Marketing productivity analysis: How effective are your current efforts?
- Use case backlog: What specific applications fit your organization?
- Operating model review: How should you organize in the future?
- Competence needs assessment: What competencies will you need?
We can help you.
Full range of competencies: From strategy to execution, we are your partner in data-driven transformation of marketing, sales and CX.
Extensive experience: After 1200+ projects for 100+ clients in a wide range of industries we can help you avoid common pitfalls.
Unique methodology: Using our best practices and asset library we can create more value for you in less time.
What our clients say
“Avaus advisory has clearly been grounded in the fact that they have so much experience from building data and automation capabilities – we can see that in the level of details in use case plans, technical requirements and organizational support.”
“You helped us turn a complex situation into an actionable roadmap.”
“Avaus brings clarity, speed and insightfulness! And easy-to-understand material.”
“I have greatly enjoyed working with Avaus. You bring a lot of value and do your work extremely well!”
“Avaus never shies away from rolling up your sleeves and thinks outside the box when needed!”
Ready to take your first steps?
Talk to an Avaus Expert!