Chatbot for B2B businesses
Since 2016 when chatbot first became popular the adoption has continued to grow and more and more companies are turning to chatbots to streamline customer interaction. Gartner forecasts that by 2020, over 85% of customer interactions will be handled without a human. B2B companies are now also seeing the potential of chatbots in areas like conversion, lead generation and customer services.
How to get started?
For traditional B2B businesses the implementation of chatbots can seem daunting but the market is full of simple and easy to implement chatbots that can provide quick results. The pre-requirements are usually low and it doesn’t take a developer to kick off the project. The rise of simple chatbots has finally lowered the threshold to get started!
The main characteristics of the simple chatbot is that it relies on predetermined questions and answers that is setup in the chatbot platform.